“A$k and ye shall re¢eive” is the motto of the American Society of Journalists and Authors, to which I used to belong until I figured out that freelance writing is a losing proposition. ASJA put me on to the fact that publishers don’t pay a fair rate for work done; they pay what they know they can get away with. They bank on the tendency of writers to work in their own little garrets, to cultivate social lives best described as null and void, and to be way too shy to ask other writers how much they earn. Magazine publishers in particular will pay one writer, say, $1.00 a word and another 50¢ or 75¢ for the same kind of work of the same quality. They recognize that some wannabe writers are so anxious to see their bylines in print they not only would work for free, they’d pay the magazine to publish them, and so the magazine plays that for all it’s worth. Which is plenty.
Entertainingly, today I learned that book publishers will do something similar when they outsource editorial work. My young business partner (late one of my research assistants) and I have been proofreading detective novels for a company that publishes nothing but mystery fiction. Because the work is easy and the copy so entertaining it’s hard to believe anyone would pay you to read it, we’ve been accepting the publisher’s offered rate of $12 an hour.
In response to our talking up our new enterprise, The Copyeditor’s Desk,a book packaging company e-mailed me and asked our rates for proofreading. Without thinking about the mystery publisher, I gave her a rate on the very lowest end of what I actually expect to earn: $25 an hour. Proofreading does not rise to the level of rocket science, and so I couldn’t reasonably ask for the amount I try to get by manipulating my copyediting page rate to fit the difficulty of the copy: $60 an hour. But on the other hand, there comes a point where you can’t just give it away. I figured $25 would be a bit rich for her blood.
To my astonishment, she wrote back and said our proposed rate was in the range of what they’ve been paying others.
Whoa! You are paying proofreaders twenty-five bucks an hour? You’re paying more than twice what we’ve been earning reading mystery novels? Are we talkin’ the same people who have the skills you could have expected from a bright high-school graduate a quarter-century ago?
Huh. Wonder what they would have paid if I’d suggested their arcane interior decorating books need a proofreader with a Ph.D. to make them right. . .
So the message is this: Don’t be shy about asking what you think your time is worth. If you don’t get it, maybe it’s for the best: the next client or employer will come up to your standards. And find out, even if it means bald-facedly asking colleagues what they earn, how much others in your trade or profession are earning for similar work.
Ignoran¢e is not bli$$.