After one person said “don’t do it,” I reconsidered. But not for long.
The issue is that Facebook has found a way to override Adblock Plus, a fine piece of software I use to clear away the chaff and debris that gets in the way of smooth web surfing. All of a sudden, every third post — literally every third post — is a goddamn ad.
Do a little Web search to see if there’s anything you can do about this latest little outrage, and you find advice both from Facebook itself and from various users on adjusting ad preferences. So beside your FB page, you put up a web page explaining, step by step, how to do this. Nary a word of this advice works.
Okay, so the problem with trying to adjust ad preferences by way of minimizing the new Facebook intrusions is apparently that I don’t have a regular user account with Facebook. My account was set up by a marketing agent whom I hired when I was trying to publicize my books and my sideline businesses. The result was just hilarious. Any of you who might be thinking of advertising on Facebook might enjoy the tale:
So she sets up this account for me, and she’s very proud. I have several books for sale at Amazon, where their track record ranges from poor to abysmal. We pick a title. She asks me to keep an eye on Amazon’s sales reports and let her know, day by day, how the thing does. And voilà! She launches an ad campaign on Facebook.
The book had been selling, BTW. Just very feebly. A copy every few days.
When the ad came online? Sales…collapsed. They dropped from almost nothing to nothing at all.
When I reported this to her, she was floored. She actually DIDN’T BELIEVE ME. So I sent her a PDF of the Amazon report, over the three weeks following our launch. She was even more floored. We might say: subfloored.
After several more weeks of assiduous thrashing around — she did a sincere job of trying to make this work — we had sold NOTHING. Not. One. F**king. Copy.
“This has never happened before!” quoth she.
“I’ll bet,” I thought.
Finally we had to give up. But I was left with the account. And so I’ve used it to socialize. It’s been wonderful to reconnect with old friends. And wonderful to stay connected with current friends. But it doesn’t sell much of anything.
And that is why I find the new advertising blitz SO, SOOOO OFFENSIVE. Either Facebook has found some way to override AdBlock Plus, a Firefox extension which in general works very effectively, or Adblock itself has failed. If the latter were the case, though, ads would appear on other sites. Because they do not, I surmise this mess is peculiar to Facebook and presumably engineered by Facebook.
I would not have installed AdBlock if I enjoyed having ads shoved in my face. I do not go to FB to buy stuff. If I could afford to buy random junk, I wouldn’t seek the random junk on Facebook while I’m trying to focus on something else. Thus an annoying ad popping up between every three posts is annoying first because it’s an intrusive distraction and second because it reminds me of the considerable amount of money I wasted on FaceBook Ads myself.
On reflection, I will not shut down my FB account, but neither will I continue to spend hours here. Instead, I’ll continue to post links to new posts here at Funny, and hope any friends who care will come on over and join the circus. Maybe some will even subscribe.
With less time diddled away over coffee at Facebook…and over another cup of coffee at Facebook…and over ANOTHER cup of coffee at Facebook, maybe I’ll have time and energy to get back to writing books. Got to finish Ella’s Story. Got to get the bathroom reading collection in print and on a few local news-stands. Got to find new things to do!
And so, away! Perchance to waste less time. 😀